We Identify Your Future Students

Elevate your enrollment marketing strategy by pre-identifying your prospective student personas within Thinking Cap’s Student Data Center – unparalleled access to a college student inventory of validated, double opt-in, privacy-compliant, CASS-certified student email identities. 

175 Million Email Identities

82 Million Postal Addresses

100’s of 3rd Party Data Sources

Social
Platform
Data

University Data Integrations

Now that we have a solid research-backed understanding of what your future students look like, we can now begin finding them! Thinking Cap has invested in cutting-edge education marketing data science tools and expertise that applies your student persona attributes to anonymized Personally Identifiable Information (PII) with the TC Student Data Center™. 

Student Data Segmentation

Drill down with even more precision as we layer on additional 3rd party segmentation.

Professionals /
Job Titles / Careers

College
Juniors & Seniors

Community
College Students

Majors / Post-Grad
Interests

High School & Community College Student Devices

Continuing
Education Intent & MORE!

Scale the precision targeting of your prospective students with  first-party data overlays to Thinking Cap’s third-party student data sources. We will synthesize data about your current students and inquiries to model scalable student prospecting, then implement enrollment funnel and lead nurturing strategies that get results!

University Audience Modeling

Scale Audience Development with University CRM Data

Enrolled
Students

Student
Inquiries

Recent
Applicants

Purchased
Leads